I first heard Mr. Bork speak at the 1987 YPO University in Istanbul. His concepts, ideas and way of being were so interesting to me that I went to hear him speak in the next venue that was available. After hearing him a second time I invited him to come to Istanbul and meet my father, Dr. Nejat Eczacibasi, founder of Eczasibasi Group.
Bork’s keen intellect, his straight forward manner and his ability to clearly articulate his ideas made him an instant “hit” with our family. We engaged him to help us create the necessary agreements and procedures that would form the basis for how our family would interface with the business. My father’s ideas lead Bork to suggest that we adopt the “100 Year Plan.” We did as he recommended and the fundamental principles in that plan have been the criteria we have used on countless decisions. Taking the long view, as he recommended, has served us well.
Our situation was especially dramatic because Dr. Eczacibasi signed the agreements then went to Philadelphia for cataract surgery. Before he could have the surgery, he had a massive stroke and died a few days later. Had we not finalized the agreements developed by Mr. Bork, our family would have had a very chaotic period. Eczacibasi was his first client in Turkey. We told so many people about our success with him that he has subsequently come to Turkey more than 100 times to work with the leading companies of the country.